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ABOUT

ALICIA & MEL

ALICIA SMITH is a decorated softball coach and co-founder of Mental Sweet Spot and the Coaching the Mental Game of Softball podcast. She uses her Master’s Degree in Coaching Sport Performance and 20 years of coaching experience helping athletes and teams to develop mental toughness and a supportive culture through presentations, workshops & private team consulting.

Alicia has been a keynote speaker for the Michigan High School Softball Coaches Association, has been featured on the National Fastpitch Coaches Association’s The Dirt, and has run Coaches’ Masterminds for Best Season Ever Clinics. The Mental Sweet Spot Podcast she co-hosts has received over 24,000 downloads from softball coaches across the nation.

Her extensive experience implementing the mental game with her teams has led them to two State Championships and multiple semi- and quarter-final appearances and wins. She was also named an Athletic Coach Exemplar by HUMANeX. Her favorite topics include building team culture, developing mental toughness, and connecting with players.


MELANIE RUSHING is an experienced softball coach and originator of Mental Sweet Spot. She draws from her Master’s Degrees in Sport Psychology and Leadership and Learning and her own journey harnessing perfectionism to help coaches develop mentally tough teams and make a bigger impact on their players through public outreach, online training, and facilitating Coach Masterminds.

Melanie has been featured on the National Fastpitch Coaches Association’s Tip Tuesday, Flawless Fastpitch as well as Eating Curveballs for Breakfast . The Mental Sweet Spot podcast has received over 24,000 downloads from softball coaches across the nation.

Her extensive experience includes publishing a mental training manual for softball teams, teaching college-level courses, and running mental game sessions at camps, clinics and with the teams she’s coached. Her favorite topics include developing mental toughness, building team culture, and coach development.